In 2024, Hollywood actor, musician, and film producer Will Smith launched Westbrook Racing, his team in the UIM E1 World Championship—the world’s first all-electric raceboat series. The team made its debut at the E1 Venice Grand Prix in May 2024.
The Birth of the Westbrook Racing Team
Will Smith officially launched the Westbrook Racing Team in 2024, signaling his commitment to the E1 Series. The name “Westbrook” holds personal significance for Smith; it’s a blend of his familial ties and inspiration from his hometown of West Philadelphia. The name encapsulates his drive to represent both his roots and his vision for innovation and teamwork.
In an interview, Smith explained, “Westbrook is about more than just racing. It’s about legacy, community, and challenging ourselves to make an impact in new and exciting ways. Growing up in West Philly, I learned the value of perseverance and pushing boundaries—values we bring to this team.” The name “Westbrook” is derived from Smith’s global entertainment company, Westbrook Inc., reflecting his commitment to innovation and storytelling across various platforms.
Why the E1 Series?
Smith’s decision to join the E1 Series wasn’t a random one. Known for his advocacy of sustainability and innovation, the series aligned perfectly with his personal and professional values. The E1 Series, which features electric-powered race boats called RaceBirds, is the world’s first championship dedicated to promoting clean energy solutions in marine environments.
When asked about his involvement, Smith shared, “I’ve always been drawn to projects that push the envelope. The E1 Series isn’t just about racing; it’s about changing the game for the environment and inspiring others to think differently. The idea of using this platform to drive conversations about sustainability really resonated with me.” The E1 Series focuses on promoting clean energy solutions in marine environments, which resonates with Smith’s advocacy for environmental responsibility.
Interestingly, Smith sees his involvement in the E1 Series as an extension of his broader work as an actor, producer, and entrepreneur. “Storytelling is at the heart of what I do, whether it’s in a film, a business venture, or a racing team. The E1 Series is telling a story about the future—a story of innovation, responsibility, and passion. And I’m excited to be a part of it,” he remarked.
The Team’s Pilots: Sara Price and Lucas Ordóñez
For the Westbrook Racing Team, Smith brought together a pair of talented and accomplished pilots: Sara Price and Lucas Ordóñez.
Sara Price, a trailblazer in motorsports, has a history of breaking barriers. As a former motocross champion and the first woman to compete in Stadium Super Trucks, she is no stranger to high-speed competition. On joining the team, Price stated, “Being part of the Westbrook Racing Team is an incredible honor. The E1 Series represents a new challenge for me, and I’m ready to push the limits both on and off the water.”
Lucas Ordóñez brings his own impressive pedigree to the team. The Spanish racing driver gained fame as the winner of the inaugural Nissan GT Academy, transitioning from a gamer to a professional racer. Ordóñez has since competed in prestigious events such as the 24 Hours of Le Mans. Reflecting on his role, he said, “The E1 Series is a perfect blend of technology, sustainability, and competition. Partnering with Will Smith and Sara Price is a dream come true, and I’m thrilled to help shape the future of electric boat racing.”
A Vision for the Future
In August 2024, Westbrook Racing secured its maiden victory at the E1 Lake Como Grand Prix, with Smith in attendance to celebrate the team’s success. Smith’s involvement in the E1 Series complements his diverse career, extending his storytelling and entertainment endeavors into the realm of sustainable sports. By participating in this pioneering championship, he aims to inspire innovation and environmental consciousness. The RaceBird, the electric-powered hydrofoil boat used in the E1 Series, represents a significant advancement in marine technology, embodying the principles of speed, efficiency, and sustainability that align with Smith’s vision for the future.
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